Australian chanteuse Ms Minogue, has also extolled the benefits of Pond’s Cold Cream which, at just £6.99, probably isn’t going to dent her considerable bank balance anytime soon. So are we to believe these youthful icons or do we cynically presume that they’re trying to appeal to a more ordinary demographic? And can a face cream that gives you change from a £10 note really be better for your complexion than one that contains Brazilian malachite?

You’ll know it instantly – the slightly too-taut face, carpet thick, caterpillar-style eyebrows, cheek bones contoured to look sharper than Helvellyn and inflated, bee-stung lips. All of this is usually set against a nut-brown tan and dazzling white veneers. What am I talking about? The Instagram Face – that homogenised ideal of beauty that is being normalised across social media feeds turning a certain generation of women into an army of pouting female clones.

Tear trough treatments have become one of the most popular aesthetics treatments in the UK. Patients looking to banish eye bags, reduce dark circles and plump sunken eyes realise the answer lies in more than just clever use of makeup and skincare. We need to go further than skin deep!

Many recent studies in dermatology confirm that the most significant factor in skincare does not only depend on the cosmetics that we apply (which, of course, do make a difference) but also largely on our diet. So…which diet should we implement to look great?

B*tox is a refined neurotoxin protein that works by temporarily blocking the nerve signals that tell specific muscles to contract. When precisely administered by a medical professional, this causes the targeted muscle to relax and soften.

Ah, autumn. The season of cozy jumpers, crunchy leaves, and the sudden urge to carve a pumpkin. But while you're busy swapping out your...

I’ve been in aesthetics for over 20 years, and if I had a pound for every myth I’ve heard, I’d have a clinic on every corner. But some...

Have you heard the buzz about retinoids? These powerful skincare ingredients, derived from vitamin A, are a cult favourite among dermatologists and skincare enthusiasts alike. But with so many different types available, it can be overwhelming to know where to start.